This certificate is designed to prepare students to manage or work within organizational units related to the field of marketing. Students will study a wide range of subjects including those within the growing fields of direct and Internet marketing, marketing of services, advertising, and others.
|BUSM 1300||Introduction to Business||3|
|BUSM 1330||Business Ethics||3|
|BUSM 1400||Professional Personal Selling||3|
|BUSM 1700||Principles of E-Business||3|
|BUSM 2500||Principles of Marketing||3|
|BUSM 2520||Marketing of Services||3|
|or BUSM 2550||Direct and Internet Marketing|
|or BUSM 2560||International Marketing|
|ECON 2600||Principles of Microeconomics||3|
|Select course(s) from the Electives list||3-4|
|Total Credit Hours||27-28|
|ACCT 1100||Introduction To Financial Accounting||4|
|BUSM 2000||Principles of Management||3|
For more information about our graduation rates, the median debt of students who completed the program, and other important information, please view this program's Gainful Employment information.